The Founder Story


Founders Mr.  Boby  Chan  and  Ms.  Shirley  Tsui  handcrafted a collection of Feminine embroidered womenswear from generation to generation. Discerning  consumers  soon  began  to seek after the high-quality and uniqueness of MOISELLE designs.
Now greatly expanded, MOISELLE continues to maintain a high standard of fabric and craftsmanship. MOISELLE’s extraordinary design unit remains committed to uphold the principle of delivering quality and integrity that defines the company. MOISELLE maintains the heritage of its finest luxurious design and custom fabrics; the superior product quality; and its commitment to cater for customers’ needs. Moiselle has been establishing its exclusive design and high quality craftsmanship and becomes the most renowned Asian luxury brand holding its unique heritage fashion asset. Up to now, there are over 80 stores in different countries, including Hong Kong, China, Taiwan,  Singapore, Macau and a showroom in Paris.